Alexandra Camp

ProjectMedusa is a service which provides a range of products that each target different common menopausal symptoms, for those who do not wish to use Hormone Replacement Therapy. The idea for this project came after noticing how underwhelming and ghastly my mums menopause products looked. It really made menopause feel like a condition when it is a total normal and beautiful stage of every woman’s life. The driver behind this project was to create a brand that makes women feel sexy and revitalised the same way skincare products do. However, all the products still keep a strong medical presence with the ingredients and science behind them.

The project consists of a potential care package which acts as a gift box for women who are beginning their menopause journey. With six items and an information card, the gift box is there to invoke a storytelling experience for each user as they start their own story. 

The service also provides and individual product delivery system so women can also refill after learning which symptoms they suffer from most. Furthermore, bundles are available to suit every woman’s lifestyle from working to travelling.